Category Archives: Advertisements

The Bee Hive

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Verso of trade card, printed ca. 1880, for the Bee Hive, Wellington, Ohio. Author’s collection.

Greetings, dear readers! On this, the sixth anniversary weekend of the blog, I was determined to put up a post. Life has made research and writing more difficult of late, as the lack of activity this year clearly shows. But I recently acquired a charming trade card for a nineteenth-century Wellington business, so I wanted to share it and the history of the store that it promotes.

In April 1880, F. T. Smith advertised in the Wellington Enterprise that he was opening a new venture on the southwestern corner of Liberty Street, today called West Herrick Avenue. His premises was known as “the old Bakery Stand,” but he was taking a partner, Mr. Jordan, and starting a shop that they would name the Bee Hive. (This may have been a reference to the popular Bee Line that operated on the nearby train tracks, an east-west excursion line with stops in places as far-flung as Denver, Colorado and Toronto, Canada.) In a separate notice, the newspaper reported that Mr. Jordan had for many years been connected to the wholesale houses of Cleveland. Whether Jordan was actually living in Wellington while the Bee Hive was open is not clear.

WE 4.8.80 pg. 3

“Wellington Enterprise,” 4-8-1880, pg. 3.

The owners of the Bee Hive demonstrated a sort of frenetic energy for growing their business. They pioneered a novel method of publicity in the Enterprise; rather than simply paying for a one-column block, they sprinkled single sentence promotions of individual products throughout the local news page. They announced that they would have two wagons loaded with merchandise circulating throughout the area during harvest time, for the benefit of “country customers” who could not then spare the time to travel into the village (Enterprise, 6-10-1880, pg. 3). In the spring of 1881, they announced a promotional giveaway of an unspecified prize to every customer who purchased a pound of tea, and appear to have continued the offer through the end of the year. They crafted exhibits of sale goods for the Wellington fair, and hosted parties and musical entertainments in their building. Though the Bee Hive was mentioned hundreds of times in the Enterprise during its brief existence, and the owners clearly wanted to convey that they were doing a booming business, the notices begin to smack of desperation; one gimmick they employed was to repeatedly run an advertisement that read, in multiple variations, that they were just too busy to write new ad copy.

Each year, the Bee Hive had a Friday evening holiday grand opening in which they debuted their new Christmas merchandise. For the 1880 holiday season, they installed a steam engine to “help them grind coffee and spices and do up parcels” (Enterprise, 12-23-1880, pg. 2). The array of items on offer was impressive: toys, china, tea sets, dinner sets, chamber and toilet sets, silver-plated dinnerware, lamps, and vases.  In season they added flower pots, garden vases, hanging baskets and window boxes. They carried groceries including ground coffee, tea, canned fruit, sliced beef, Sandusky hams, cigars and oysters, butter, fresh eggs and fish. The Bee Hive also did copper, tin, iron and brass repair, and would complete roofing and spouting work by request.

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Recto of trade card, printed ca. 1880, for the Bee Hive, Wellington, Ohio. Rather than purchasing generic trade cards and stamp inking their shop name, as many Wellington businesses did, the proprietors of the Bee Hive had their trade cards printed, perhaps at the offices of the “Wellington Enterprise.” Author’s collection.

In July 1880, Smith and Jordan announced that they were soon to erect a new brick building on the vacant space immediately west of their Liberty Street shop. They offered “close out” sales to rid themselves of heavy merchandise like stoves, that they did not wish to move. By early August, they broke ground on a “double store,” but continued to do business by temporarily locating one door west, into the furniture establishment of Hoyt and Woolley, who were also the local undertakers.

The construction plans were ambitious. “The foundation of the addition to Smith & Jordan’s building is nearly complete. It will be joined to the old store-room as one building, having an entrance to the upper story between the old and the new. When finished there will be three [shop] fronts–two of 20 feet each and another small triangular room on the extreme south-west, which will be for rent. The ceiling of the present room will be raised to make a 13 foot story, and the second will be 11 feet. An arched way will connect the two rooms so they can be used as one store. The front rooms in the second story will be finished for offices. An addition will be built on the rear end, of 20 feet, for storage purposes” (Enterprise, 8-19-1880, pg. 3).

Remarkably, interior touches were completed just two months later. Corporation tax records show that block 1, lot 75 was owned by Anson Smith. I believe Anson was the stepfather of F. T. Smith, as I will explain below. The lot was valued at just $370 in 1880 (prior to construction), but by 1881 jumped to $1,380. By 1882, that assessment had increased to $1,980. Likewise, an 1874 map of the village shows a small square in the center of lot 75, to later be replaced by a roughly triangular structure that filled the entire plot of land.

west liberty st post-1904

Post-1904 image of West Main or Liberty Street, at its intersection with Rail Road Street. The brick two-story building in the foreground is the Bee Hive block, completed in 1880. Photo courtesy of the Southern Lorain County Historical Society, “The Spirit of ’76” Museum.

But for Smith and Jordan, time was up. In January 1882, John Houghton published a scathing editorial in the Wellington Enterprise in which he laid out the failure of their partnership in excruciating detail. Smith apparently owed Houghton money, perhaps for the excessive advertising services he had furnished the store, or the custom printed trade cards they had distributed. His revenge, as he himself wrote, was to tell the entire village precisely what had happened. Houghton noted that the failure was not a surprise to the “wise and observing,” whom he claimed had been predicting the event for more than a year. Smith’s stepfather had “furnished the larger portion of the capital,” and had decided the partners must relinquish the Bee Hive “to secure himself from further loss.” I believe this to be Anson Smith, owner and taxpayer on the Bee Hive block.

The younger Smith, Houghton wrote, “is reported to have ruined the trade and squandered the capital by his intemperance and immoralities and by his reckless business management. Our personal knowledge extends far enough to know that we [co-editors and spouses John and Mary Hayes Houghton] have salted down a considerable sum which he appropriated to his personal uses, and we do him no injustice when we say that by his vices and dishonesty he has thrown away a golden opportunity . . . [he] has nothing to show for his investment but failure, shame and disgrace” (Enterprise, 1-25-1880, pg. 2). The editor acknowledged that Jordan shared equally in the blame, if only for being so blind to Smith’s actions. The partners were said to owe in excess of $6,000–an enormous sum when considering that the entire brand-new business block was tax assessed at less than one-third that amount. Houghton pronounced the entire affair “one of the most inexcusable failures ever known in Wellington.”

The Bee Hive store was not yet two years old when Smith and Jordan dissolved their partnership. Anson Smith continued to own what was now called the Bee Hive block. Another set of proprietors purchased the contents of the store, and operated in the same location for about a year. They maintained the customs of hosting dinners and musical entertainments on the upper floor, and even held the annual holiday grand opening. In February 1883, the Bee Hive installed the eighth telephone in the village, and soon began to advertise that customers should call orders in. In lieu of owning one’s own phone, one could use a neighbor’s line or even send a child down to the shop. All goods would be promptly delivered, regardless of order method.

Sanborn October 1884

Sanborn Map from October 1884, showing the Bee Hive block on block 1, lot 75.

In April 1883, the new proprietors vacated the Bee Hive block and relocated the still-named Bee Hive store to the west side of South Main Street, next door to Mallory, Jopp & Co., on the village square. The new location did not improve their profits, however, and by January 1884, the Bee Hive shop closed for good. The Bee Hive block, meanwhile, was now home to three separate businesses: a drug and grocery shop, a news and cigar store, and the boot and shoe repair shop housed in the triangular space occupied by cobbler David Snyder since the building was completed in the fall of 1880.

The Bee Hive block still stands on West Herrick Avenue today, rapidly approaching its one hundred and fortieth birthday. The ground floor of the building is now home to two small businesses, the Painting Factory and Happy Tails Dog Grooming. The second story contains apartments. Not long after I moved to Wellington, as recently as 2005, a local resident giving me directions identified the landmark to me as “the old Bee Hive.” I find it fascinating how many old names linger on, long after their origins have faded away.

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149-151 West Herrick Avenue, Wellington, Ohio. Image from GoogleMaps.

The Eleventh Hour Of The Eleventh Day Of The Eleventh Month

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“Wellington Enterprise,” 10-2-1918, pg. 4.

Today marks the one-hundredth anniversary of the Armistice that ended World War I. While I generally avoid writing about the twentieth century (I vowed long ago not to print stories about people still remembered by loved ones) this seemed too important a milestone to ignore. Initially, I wanted to write about what sort of coverage the ceasefire received in the local press, and what types of celebrations, if any, Wellington engaged in on the day. Sadly, the issue published most immediately after the end of hostilities, which would have come out on Wednesday, November 13th, was not included in the preservation microfilm of the Wellington Enterprise. Hopefully a copy or two still survives in private hands.

Instead, I decided to offer a brief post showcasing some of the numerous illustrations featured in the Enterprise in October and November of 1918. Henry O. Fifield was owner and editor at the time. The formatting and content of the paper are very similar to issues published in peacetime. What immediately catches the eye in looking at the wartime issues are the large number, and size, of the advertising illustrations. Some filled a full page, and almost all were intended to encourage the purchase of bonds to finance the war.

 

The two small drawings above were both printed on November 20th, pages 2 (r) and 4 (l). Both encourage fuel conservation to help with the war effort. Tiny images like these were sprinkled throughout the text of the paper, serving as content breaks or space fillers. The image on the left was printed right next to Henry Fifield’s announcement that he was selling the Enterprise after nearly two decades at its helm.

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“Wellington Enterprise,” 10-2-1918, pg. 6.

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“Wellington Enterprise,” 10-16-1918, pg. 3.

The October 16th issue announced that something called “Uncle Sam’s Trophy Train” had passed through the village five days earlier (pg. 4). The train was apparently loaded with captured German armaments. The Enterprise reported that more than two thousand people came to view it, and purchased $7,500 in war bonds to support the troops as they ended the conflict in Europe.

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This advertisement had been printed regularly in the weeks leading up to the Armistice, but previously read “…Help Lick the Kaiser.” Once victory was assured, the ad copy was altered. “Wellington Enterprise,” 11-20-1918, pg. 3.

 

Wight’s Jewelry Store published several different advertisements, encouraging people to do their patriotic duty by purchasing war bonds, and “then if you have money left for purchases in our line, you will find our word as good as bond” (10-2-1918, pg. 4). A month later, they were advising the public to purchase silver as Christmas gifts, arguing that silver has historically been a good investment in wartime (11-6-1918, pg. 8).

The Enterprise featured a number of full-page advertisements, such as a letter printed on October 9th purporting to be from President Woodrow Wilson himself, asking Americans to continue to purchase bonds even as the war drew to a close. Public service pieces such as these, no doubt appearing in papers across the nation, were paid for by local businesses so that publishers would not bear the brunt of continual advertising revenue loss. Such ads were labelled, “This Space Contributed to Winning the War by…” followed by the name of the Wellington merchant.

 

Cartoons such as these, all included in the October 9th edition, reinforced the message that the most patriotic action any citizen could take, short of military service, was to keep buying bonds until all hostilities ended and all soldiers were brought home safely.

According to the “Roster of Wellington’s Deceased War Veterans,” over 130 citizens of the village served their country in World War I. The list includes many names still familiar to us today: Bradstock, Broome, Brumfield, Fortney, Gott, King, Simonson. As the bells toll out in solemn remembrance this morning, take a moment to give thanks for the peace we enjoy as a result of their sacrifice. If only the Great War truly had been the “War to End All Wars.”

The Hotel de Foote

Hotel de Foote built 1881

The Santley house, later the Hotel de Foote. Construction on the house began in 1881, though the Santley family did not move into the property until March 1882. Photo courtesy of the Southern Lorain County Historical Society, “The Spirit of ’76” Museum.

Immediately south of Farm and Home Hardware, on the western side of South Main Street, sits a lovely old brick home. Hemmed in as it is today by neighbors and trees, the house might escape the notice of casual visitors to the village. Little might they suspect that this was once Wellington’s foremost luxury hotel, and before that, the broken home at the center of a local scandal.

William R. Santley was born in New London, Ohio in 1839. He attended Baldwin University (as did Noah Huckins, born the same year); it was perhaps during his stay in Berea that he first met Mary McDermott (1842-1921). She was an immigrant whose family had come to Ohio (as had Huckins and John Watson Wilbur) from Whitby, Ontario, Canada. The couple were married on February 27, 1868 in Maumee, Ohio, when William was nearly thirty years old.

The Santleys moved to Wellington around 1870 and William opened a lumber mill and cheese box factory on the western end of Maygar Street in partnership with R.A. Horr. W.R. Santley & Co. was highly successful, soon operating mills in other states including Kentucky and Tennessee, and the mill owner became one of the wealthiest citizens of the village. He served on the Board of Education, the village council, and both William and Mary were prominent and active members of the Methodist Church. Santley pledged $5,000 to the church to construct an addition in the 1880s.

W.R. Santley Sawmill on W end of Magyar St

W. R. Santley & Co. sawmill on Magyar Street, undated image. Photo 970800 of “Wellington Family Album” Collection, Herrick Memorial Library. Permission to display generously granted by the library.

It was during this period of financial prosperity that the couple began to build a magnificent new house on South Main Street, “one of the most costly residences in town” (Wellington Enterprise, 9-7-1892, pg. 5) just across the street from their church. The newspaper reported on the steady progress of the project, from the family purchasing a new piano from local vendor William Vischer over Christmas 1880; to the installation of the slate roof in September 1881; to the completion of the landscape gardener’s work in summer 1882, which resulted in a “very artistic and beautiful appearance” to the grounds (8-23-1882, pg. 3). The family moved into the house in March 1882, and tax records show that by 1883, the property–listed under Mary Santley’s name, as was customary–was valued at $4,500, a huge sum. Also in 1883, the Santley house was one of the first private residences in the village to have a telephone line installed.

WR Santley ordering card

Printed order card for W.R. Santley & Co. dated for the 1870s. Author’s collection.

But the good times were not to last. Just five years after first occupying the house, Mary sold it to her brother, Michael McDermott. This was likely a protective legal move, intended to keep the house from being lost outright. We do not know precisely what happened to William Santley’s businesses, as there are no remaining issues of The Wellington Enterprise from mid-1886 until 1889. But we know from later writings that he suffered bankruptcy, and had to endure a very public and humiliating default on his pledge to the Methodist Church. Despite their efforts, the family did lose their beautiful home, which was sold in July 1888 to G.D. Foote.

William Santley began again, restarting his lumber business in 1888. The family erected a smaller, “less pretentious” house and William went into partnership with his brother-in-law Michael, under the name Santley Lumber Company (Enterprise, 9-7-1892, pg. 5). That enterprise eventually opened mills in Missouri and Arkansas, and Santley slowly began to rebuild his fortune and restore his reputation in the village.

In the fall of 1892, Wellington was shocked to learn that Mary McDermott Santley had filed for divorce from her husband of twenty-four years, on the grounds of infidelity. The revelation was especially jarring because while Mary Santley was considered “happy and friendly” by her neighbors, William “seems unapproachable and would be picked out by a stranger in a crowd as a clergyman, who looked upon all kinds of worldly amusements as wicked.” The Santleys were apparently already living apart, as Mary filed from her residence in Ashtabula County, while William allegedly committed his transgression at a residence in Cleveland, though he continued to officially reside in Wellington. The newspaper observed, “No one ever had a suspicion of discord in the family” (ibid).

The Santleys had two children, both marked in the 1880 federal census as “adopted.” Daughter Netta, born ca. 1869, married in the family’s “less pretentious” house in 1889. Son Fredrick, born ca. 1874, had several brushes with the law, including dismissed assault charges. Fred was later part of a gang that robbed seven stores in Oberlin in 1896 and spent several years in the Mansfield Reformatory as a result. Mary McDermett Santley attested in her divorce petition that she had no living children, but that is simply because Netta and Fred were not her biological offspring. (She also opted to describe herself as a “widow” on all future federal censuses, rather than the more shameful option of “divorced.”)

In February 1893, a judge dismissed the Santley divorce suit “without prejudice.” But the proceedings must have been finalized soon thereafter, because by the fall of 1894 William Santley remarried Ruth Poer or Poore in Indiana. He brought the new Mrs. Santley back to Wellington in November. (The former Mrs. Santley, meanwhile, moved to Maryland to work for the Women’s College of Baltimore.) Four years later, in 1898, William Santley and his second wife relocated to Columbus, Ohio, where he died and was buried in 1922.

WE, 4-13-1898, pg. 6

Advertisement for the Hotel de Foote. “The Wellington Enterprise,” 4-13-1898, pg. 6.

But what of the beautiful house? We briefly encountered George Dellraine “Dell” Foote (1836-1904) in a previous post. He operated a stable on Liberty Street–today’s West Herrick Avenue–from at least the late 1870s. Dell purchased the Santley house in July 1888, as we have seen. The extended Foote and Santley families had a long history of working in each other businesses and engaging in real estate transactions; in this instance, the relationship may have been even closer, as Dell Foote’s daughter married into the McDermott family. The first mention I have located for Hotel de Foote, the business he opened within the Santley house, is September 1892. The hotel continued to operate under that name until 1910.

The Hotel de Foote was the premier, even luxury, hotel of the bustling village. Its arrivals list was routinely published in the Enterprise, and all visiting dignitaries stayed there. (Remember that the American House was six decades old when Hotel de Foote opened, and reportedly showing every year of its advanced age.) The facility boasted “water and gas supply, although there is neither system in the town–in fact, it is essentially a metropolitan hotel” (Commemorative Biographical Record, pg. 753). It also served as a local function space, hosting banquets, club meetings, and receptions. Numerous traveling physicians advertised when they were visiting Wellington that services could be obtained by application to the Hotel de Foote.

Hotel De Foote

Unmailed postcard, “Wellington, O. Hotel de Foote and Annex.” Printed for A.H. Binder and made in Germany. Author’s collection.

In 1897, a review of the hotel was published in the Enterprise that is worth quoting at length: “I found but one hotel really entitled to rank under the nomenclature of ‘first-class.’ This house is the Hotel De Foote. It is a modern structure fronting the park square, stands removed from the street walk, in the center of pleasant grounds, beautified with grass lawns and flower beds. The prospective to the house is charming. A wide walk and roadway leads up to the front entrances, where a broad flight of steps is the approach to the veranda, which extends from the office door. The lawn and walks are shaded by fine trees and the whole aspect is most inviting and restful. The house is elegantly furnished throughout and is fitted with modern conveniences. The dining room is a well appointed apartment, pleasant to dine in and seating all who come. All the rooms in this house are modern, large, well ventilated and supplied with every convenience. Nothing is lacking which refined and cultured people consider necessary for comfort and correct living. Commercial men who come to Wellington patronize this hotel, for as a rule they are a luxury loving class of men, well dressed and well-bred, and they demand the best hotel accommodations. Nothing less will satisfy them. Said a prominent traveling man to me, whom I met in Cincinnati a short time ago: ‘When you go to Wellington, stop at the ‘Foote.’ Its [sic] the only place–everything the best and right up-to-date.’ Mr. G.D. Foote, the proprietor, is an ideal host, one of the old regime of gentlemen bonifaces” (6-30-1897, pg. 6).

Dell Foote certainly understood his clientele. He maintained a widespread reputation for being a generous and gregarious host, while catering to his guests’ every need. In 1894, for example, he opened a railroad ticket broker’s office inside the hotel, to “buy, sell and exchange tickets…quite an accommodation to the traveling public” (Enterprise, 11-28-1894, pg. 5). As late as the summer of 1897, he continued to personally manage the livery stable while also running the hotel. When he died in 1904, his front-page obituary noted that he “was known far and wide as a genial landlord and an energetic, big hearted fellow citizen. He was an eccentric character and a man of versatile talents” (Enterprise, 1-13-1904).

In 2010, I submitted a nomination to This Old House Magazine and was delighted when they selected Wellington as the Best Old-House Neighborhood in the state of Ohio for that year. Out of the dozens of images I sent, the one they elected to use to represent Wellington was a photograph of the Santley house. Divided into multiple apartments over the course of the twentieth-century, since 1990 it has once again been used as a single-family private residence. Time may have roughened its edges a bit, but its former grandeur is evident even now.

What Ever Happened to the Old Free Church?

Old Free Church 8-28-1901 p. 2

“The Old Free Church, Built in 1852.” Engraving featured in “The Wellington Enterprise,” 8-28-1901, pg. 2.

If you have followed this blog since the beginning, you are probably aware of my ongoing battle to untangle the histories of both Wellington’s Town Halls and its Congregational Churches. Numerous buildings have served as each–and a few have served as both. As evidence has surfaced over the years, I have gone back and amended earlier writings to clarify the timelines. Every time I think I have it all sorted out, some new document comes along and remuddies the waters.

One of the unresolved mysteries is the fate of the building known as the Old Free Church. This wooden structure was erected on South Main Street, approximately where today’s Congregational Church stands, in 1852. I have pieced together an outline of what happened to it over the decades that followed, though its ultimate fate is still unclear. I am hoping that perhaps someone reading this might be able to shed some light on the answer. Here is what I know:

1852-Built on South Main Street.
“[T]he Free Church received two hundred dollars’ assistance in building its house” (Barton, History of the First Congregational Church of Wellington, Ohio, pg. 20).
“[1852] Steps were taken to secure a pastor, and a committee was appointed to secure a site for a building” (Ibid, pg. 22).

1857-Archibald Willard painted Village of Wellington and depicted the Free Church.

Detail of old free church

Detail of the Free Church in “Village of Wellington” (1857) by Archibald Willard. Original painting owned by Herrick Memorial Library. Permission to display generously granted by the library.

1860-The two split factions of Wellington’s Congregational Church reunited (Ibid, pg. 24).

1863-Free Church became the Town Hall.
“An exchange has been effected by the Board of Education, so that the building known as the ‘Free Church’ has now become the Town Hall…” (Lorain County News, 9-9-1863, pg. 3).

1874-Building was recorded on map of the village as “Town Hall.”

1874 Town Hall

Detail of Wellington Village map showing a structure labelled “Town Hall” on the west side of South Main Street. From “Atlas of Lorain County, Ohio. 1874.” Pg. 61. Photo by author.

1879-Conjectural date at which Free Church stopped serving as Town Hall; at some point it was sold and relocated to make way for a brick church on the same South Main Street site–which burned to the ground in 1895.

1892-Free Church was in use as a wagon shop.
“The Free Church built the large structure which is now used by Christie & Bennett as a wagon shop” (Barton, pg. 25).

WE 2-19-1890, pg. 1

Advertisement for Christie & Bennett. “The Wellington Enterprise,” 2-19-1890, pg. 1.

1894-Christie & Bennett dissolved their partnership; Bennett continued the business alone (The Wellington Enterprise, 8-22-1894, pg. 8).

1901-Image of the Free Church used in Homecoming Week special publication (above) noted “now used as a wagon shop.” (Ibid, 8-28-1901, pg. 2).

1902-“The Old Congregational Church Now a Wagon Shop.”
“The old wagon shop that fronts the railroad track south of West Main street and now occupied by Mr. Harry Bennett, was once the Congregational church of this place…The old belfry has been removed but the wide panel corner boards and cornice are still in evidence and the building bears the appearance of better days” (Ibid, 8-16-1902, pg. 1).

And that is where the mystery stood until very recently. I began to dig into Harry Bennett’s taxes, bearing in mind the clue from the above story that the wagon shop “fronts the railroad track south of West Main street,” i.e. today’s West Herrick Avenue. Bennett did indeed own two lots of land on the diagonally-oriented Rail Road Street, though an 1896 map indicates no buildings on either of his holdings. I then took a look at Sanborn fire maps for the period, and found that a structure labelled “Wagon Shop” did stand on that corner of Rail Road and West Main (also called Liberty Street) on maps for 1889, 1899, and 1904.

Sanborn June 1904

Sanborn Fire Insurance map for Wellington, Ohio dated July, 1904 showing the intersection of Rail Road Street and West Main (or Liberty) Streets. Wagon shop is circled. OhioLINK Digital Resource Commons. Accessed 3-22-2017.

The same structure remained on block 1, lot 73 for at least three more decades. It appeared on Sanborn maps in 1911, 1922, and 1933; each time it was labelled “Agricultural Implements” or “Farm Implements.”

Harry Bennett did not own the lot nor the building on it. In the 1902 Enterprise story cited above, he was said to occupy the wagon shop but was not named its owner. The two lots that Bennett did own were the empty space just southwest of the wagon shop on the Sanborn map above. Perhaps he rented the building for his business, then bought nearby land as a place to park the carriages, wagons and sleighs his shop serviced.

In a rather remarkable coincidence, just yesterday Mr. Alan Leiby, the creator and moderator of the Memory Lane Wellington Facebook page, sent me two historic photographs of West Herrick Avenue, for a completely unrelated topic I was researching. When I looked at the Sanborn maps and realized the area of town in which the Free Church might have been relocated, I quickly reexamined those images.

west liberty st post-1904

Post-1904 image of West Main or Liberty Street, at its intersection with Rail Road Street. Is the wood-frame building at the far right the Old Free Church? Photo courtesy of the Southern Lorain County Historical Society, “The Spirit of ’76” Museum.

Is the wood-frame structure that appears in this photograph the wagon shop that was once the Old Free Church? It seems to be the correct dimensions and bears a strong resemblance to the engraving at the top of the post. “The wide panel corner boards and cornice” noted in the 1902 Enterprise article are found in the image, as well.

So, dear readers, I am putting the question to all of you. This building was still standing in Wellington as late as 1933, perhaps far longer. Does anyone remember this structure? Was it demolished or relocated yet again? How marvelous if we could locate it during the Bicentennial commemorations, perhaps hiding in plain sight and serving as someone’s home. Please comment if you can shed any more light on the mystery.

UPDATE: Mr. Leiby comes through again! After reading my post on the Old Free Church, he located another image–spectacular all by itself–that shows a bit more of the building. My guess is that this photograph is earlier than the post-1904 image above, though it is difficult to date the clothing styles as most of the subjects are in costume. The building clearly said “CARRIAGES” at some point, and the window appears to read in part, “CARRIAGES, BUGGIES AND WAGONS.”

Old Free Church as Wagon Shop

Undated image of the buildings situated at the junction of Liberty Street (now West Herrick Avenue) and Rail Road Street (now Depot Street). Photograph courtesy of Mr. Alan L. Leiby.

UPDATE: Mystery solved!

“Novelties in Art”

Trade card for Hoyt & Peters, Wellington, Ohio. Possibly ca. 1886. Author’s collection.

I have written on several occasions of my love of nineteenth-century trade cards. These small, paper advertisements were distributed by businesses of the time, and were often brightly colored and sometimes humorous. As a result, they were collected by consumers, and a large number of them have survived. I once worked in a special collections department at Harvard that had a magnificent collection of trade cards.

Over the years, I have amassed a very small batch of Wellington-related trade cards, and I thought it would be fun to share them in a single post. The image above is a card promoting Pioneer Prepared Paints, sold in the village by business partners Norton G. Hoyt and David J. Peters. I explained in a post in 2014 why I believe this card to date sometime around 1886.

In 2015, I relayed the life story of Freeman Battle (1850-1897). He was a merchant who sold sewing machines, and coincidentally worked in Hoyt & Peters building on Mechanics Street–now East Herrick Avenue–which still stands today. While Hoyt & Peters went to the expense of having their business name professionally printed on their trade cards, Freeman Battle merely ink-stamped his information on the reverse of a card likely printed in Cleveland.

Another local merchant about whom I have written rather extensively is John Watson Wilbur (1839-1936). Originally from Canada, Wilbur settled in the village as a young man and operated a hardware store, both with partners and alone, for thirty years. Wilbur had his trade card for stoves, tinware and dairy apparatus professionally printed, and the slapstick roller skating scene from this  particular example is copyrighted 1883.

JWWilbur

Trade card for J.W. Wilbur, Wellington, Ohio. Post-1883. Author’s collection.

Just steps away, on Liberty Street (today West Herrick Avenue) William Vischer had his piano and organ selling business. If one looks very carefully at the tallest brick building on the south side of the street–129 West Herrick–the ghostly remnants of the painted words, “Vischer & Sons Pianos” are still visible on the mansard roof today. At some point in the late nineteenth century, Vischer was the local agent for McCammon piano fortes, imported from Albany. He had his name printed on their cheerful card.

WmVischerFrontVischerBack

On the ground level of that same Liberty Street building, Erwin Wright Adams operated a pharmacy for more than thirty years. In addition to pills, powders and tonics of all sorts, Adams also served as the ticket vendor for the nearby Opera House, after it opened in 1886. Adams ink-stamped his authorization to serve as “sole agent” for a medicine called Cas-Car-Ria on this trade card. I presume Cas-Car-Ria is a concoction made from cascara, the bark of a tree native to the Pacific coastal region still used in supplement form today as a mild laxative.

The final card I would like to share with you is a bit of a cheat, in that it is not for a Wellington business. It is a beautiful printed business card for James Fitzallan Ryder (1826-1904), a photographer in Cleveland who served as Archibald Willard’s business partner. It was Ryder who made Willard famous in the city by featuring some of Willard’s early work in his gallery windows and selling inexpensive chromolithograph versions for sale. It was Ryder who encouraged Willard to paint a large work for the 1876 Centennial Exposition in Philadelphia, which we have come to know as “The Spirit of ’76.”

Interestingly, this card is stamped “Mastai Collection” in very tiny letters on the lower left corner of the obverse. I did some research and determined that the card must once have belonged to Boleslaw Mastai and his wife Marie-Louise d’Otrange Mastai, famous connoisseurs of Americana from New York. The Mastais spent more than forty years collecting and researching, eventually amassing one of the most highly regarded groupings of early American flags ever gathered, and publishing a 1973 reference book still considered a classic in the field. The bulk of their “Patriotic Materials” estate seems to have been auctioned off by Sotheby’s in 2002. How this lovely little item traveled from Cleveland, to New York, and now back to Ohio, is a wonderful mystery.

Freeman Battle (1850-1897)

Trade card for Standard Sewing Machine Co., Cleveland, Ohio. Stamped

Trade card for Standard Sewing Machine Co., Cleveland, Ohio. Stamped “FREE BATTLE, AGENT, WELLINGTON, O.” on reverse. Though the background of the image appears grey, it is a metallic silver that reflects light as the card is turned. Author’s collection.

Regular readers of the blog will know of my affection for both trade cards and objects that lead to stories. This lovely polychromatic trade card, which measures approximately three by five-and-one-quarter inches, represents a sewing machine company from Cleveland, Ohio. But the reverse of the card is stamped on the diagonal, “FREE BATTLE, AGENT, WELLINGTON, O.,” and that leads us to a little story.

Freeman Battle was born on September 2, 1850 in Brighton. His grandfather, Ithiel Battle, was an early settler of Wellington township; his name was recorded in an 1827 census of the white male inhabitants of Lorain County. On November 6, 1880, Freeman married Alice E. Sage. She was the daughter of Samuel L. Sage, a grocer on North Main Street in Wellington. In 1890, when Sage was fatally shot by his own shop clerk, it was to his son-in-law’s house on Mechanics Street that he was carried, dying there three hours later.

Advertisement for

Advertisement for “The Domestic” sewing machine, sold locally by Free Battle. “The Wellington Enterprise,” 3-18-1891, pg. 4.

Battle was employed as a retail agent selling sewing machines. According to his advertisements, his office was in the building erected in 1890 by Hoyt & Peters, also on Mechanics Street and still standing today. When his father died in September 1896, Freeman rented out his house and moved his family back to Brighton to care for his aging stepmother. He was apparently already in ill health himself; as early as 1885, reports in The Wellington Enterprise described him as “sick with congestion of the liver,” (2-11-1885, pg. 5). Even so, he continued on in business and promotions for his Wellington operation appeared in the newspaper for several months after he no longer resided in the village.

Freeman Battle died in Brighton on October 18, 1897. His obituary reported that he was “in the hope of going to some climate which would prove beneficial to his already failing health, but the disease which had so firm a hold upon him developed so rapidly that he was obliged to abandon the trip toward which he had looked forward with so much hope. His illness was protracted and painful, alternating with hope and fear, but when he at last realized that although he was just in the prime of life, the summons had come to him to come up higher he said to his faithful wife, the Lords [sic] will, not mine be done” (Enterprise, 11-3-1897, pg. 5).

Battle was just forty-seven years old when he died. His widow, Alice, survived him by four decades, dying in 1936 at the age of eighty-five. Both are interred in Greenwood Cemetery, though for unknown reasons, Alice’s name is not recorded on the stone. If the couple had any children, I have found no record of them. Only the little girl on the card remains.

Headstone of Freeman Battle, Greenwood Cemetery, Wellington, Ohio. Photo by author.

Headstone of Freeman Battle, Greenwood Cemetery, Wellington, Ohio. Photo by author.

Foote & Barnard

Advertisement of the new firm Foote & Barnard.

Detail of advertisement for new firm Foote & Barnard. “Lorain County News,” 5-3-1865, pg. 3. Photo by author.

Being an entrepreneur in the nineteenth century was no easier than it is today. An oft-quoted modern statistic is that only about half of all small businesses survive their first five years. The dry goods store known as Foote & Barnard lasted barely eight months over the course of the year 1865, before catastrophe closed its doors forever.

I came across this story while I was conducting research in the Lorain County News on another topic. The Oberlin College Archives holds three ledger volumes once belonging to Wellington and Pittsfield merchants called Foote & Locke, composed between 1837 and 1846, so the name caught my attention. The short and unfortunate history of Foote & Barnard unfolded across just ten short notices and advertisements.

In March 1865, the dry goods firm Clarke & Foote announced its formal dissolution. C. S. Foote,  junior partner in the operation, published his intention to continue on “at the old stand” and became the senior partner in his new venture by bringing in one William Barnard, Esq. Less than two months later, the News reported, “We are sorry to hear that our friends and patrons, Messrs. Foote and Barnard, Merchants, were burned out last Thursday night, losing their entire stock of goods, and but partially insured, supposed the work of incendiaries” (5-10-1865, pg. 2).

A much longer description of the blaze appeared in the Wellington section of the following week’s paper. Fire was first discovered near “the butter room” and was believed to have been started by arsonists. Despite the lack of wind on the night of the fire, “the buildings being of wood and the contents so combustible, the fire rushed through it with great rapidity.” Adjacent structures were also in danger of being consumed. The stove and tinware shop owned by Orrin Sage, and the hardware store of Ethel Benedict, were both “greatly periled,” which provides strong evidence that Foote & Barnard operated out of the business block at the intersection of the village, the northeast corner of what is today Main Street and Herrick Avenue.

Formal dissolution of partnership notice for Foote & Barnard.

Formal dissolution of partnership notice for Foote & Barnard. “Lorain County News,” 1-24-1866, pg. 3. Photo by author.

Foote & Barnard’s overall financial loss was estimated to be as much as twenty-five thousand dollars, on which they had approximately seventeen thousand dollars insurance. In the immediate aftermath of the fire, the two men moved first to the basement of Benedict’s hardware store, just across Main Street, but soon after relocated to “the large building lately occupied by Belding & Harris as a shoe and grocery store.” (I believe this was on the north side of what is now West Herrick Avenue.) So much of their stock had been destroyed that they pleaded for time to “visit the eastern cities for more goods” so they could resume operations (5-17-1865, pg. 3).

But circumstances continued to worsen. The reconstruction of Foote & Barnard’s store had to be abandoned for the year because “brick for the purpose could not be obtained” (7-12-1865, pg. 3). By late October, the men began to weekly promote a going-out-of-business sale, noting in the advertisement that their old stock had burned and they had “determined to close” (11-22-1865, pg. 3). A formal dissolution of partnership was published in January, 1866, printed over a card of thanks from C. S. Foote to his former customers. He was retiring from business after more than twenty-five years.

Announcement of new firm, Rininger & Barnard.

Detail of announcement of new firm Rininger & Barnard. “Lorain County News,” 1-24-1866, pg. 3). Photo by author.

Mr. Foote had one more role to play in the history of Wellington. Upon retiring, he sold both his “fine residence” and his interest in the defunct dry goods store to William Rininger of Attica, Ohio. I have written about Rininger before. One of the village’s wealthiest and most irascible residents, he eventually owned the massive brick Italianate block erected on the site of Foote & Barnard’s burned wooden shop, selling it in 1882. But brick ultimately proved no more impervious to fire than wood. A half-century after Foote & Barnard lost everything in a single spring night, the so-called Rininger block also burned to the ground in 1915.